Company Analysis

Betterware de Mexico, S.A.P.I. de C.V. (BWMX)

NYSE: BWMX · Retail-Catalog & Mail-Order Houses · Zapopan, Jalisco, MX · filing with the SEC since 2019
Grade5.5
◀ Past 6.6● Present 6.4▶ Future 3.3
1 est.

The grade of Betterware de Mexico, S.A.P.I. de C.V.

Nine metrics read from its own filings, by tense
Headline grade
5.5/10
◀ Past6.625% of the headline
● Present6.445% of the headline
▶ Future3.330% of the headline

All three tenses have at least two readings, so the archetype blend applies as printed.

Of the nine metrics, 8 read as filed from the record and 1 is an SI estimate, each with its reasoning, its confidence and what would change it on its card.

◀ Past

What did they actually do?

6.6/1025% of the headline grade · 3 of 3 filed

Surviving crises

as filed
5.0/10

Has it survived what it has been through?

1 warning event since 2019; the latest 2023-04-28.

weight 45% of this tense · 50th percentile among 29 sector filers · read for itself

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s filings since 2019 show 1 warning event: a late-report notice (Form NT 10-K or NT 10-Q, the latest 2023-04-28) (its current reports).

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Track record

as filed
8.3/10

What has it actually done, year after year?

+38.4% a year over 9 filed years; profitable in 8 of 9.

weight 33% of this tense · 83rd percentile among 29 sector filers · read for its customers

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s 9 filed years say what it did: revenue went from MXN 1.4 billion in fiscal 2017 to MXN 14 billion in fiscal 2024, up 38.4% a year; it rose in 8 of 8 years; it never fell from a peak; net income was positive in 8 of 9 of those years (its annual reports).

What it rests on

  • revenue growth over the filed span38.4%top 9% of its family
  • the share of years revenue rosetop 17% of its family
  • the share of filed years with a profittop 26% of its family
  • the deepest fall from a revenue peak0.0%top 17% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Shareholder treatment

as filed
7.3/10

How has it treated the people who own it?

Share count grew 0.2% a year. 47% of cash flow returned. Insiders: 0 sales, 11 purchases.

weight 22% of this tense · 73rd percentile among 20 sector filers · read for its shareholders

From the record

Over the 3 fiscal years to 2024-12-31, Betterware de Mexico, S.A.P.I. de C.V.'s diluted share count grew about 0.2% a year, and dividends and buybacks returned about 47% of its operating cash flow over 3 years (its filed statements). Its officers and directors filed 0 sales and 11 purchases of their own stock on the open market in the year to 2026-09-30, buying about $4 million (their Form 4 filings).

What it rests on

  • the share count over the yearstop 37% of its family
  • cash returned against operating cash flowtop 17% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

● Present

What are they doing right now?

6.4/1045% of the headline grade · 2 of 3 filed, 1 estimated

Financial health

as filed
6.2/10

Is it financially healthy right now?

ROE 61%: 61¢ of profit per shareholder dollar. Leverage 89%: owes 89¢ per asset dollar.

weight 45% of this tense · 62nd percentile among 29 sector filers · read for itself

From the record

Return on equity: in the fiscal year ended 2024-12-31, Betterware de Mexico, S.A.P.I. de C.V. earned about 61 cents of profit for every dollar of shareholders' money, and gross profitability: its products earned about 92 cents per dollar of everything the company owns. Leverage: it owed about 89 cents per dollar of assets, and net share issuance: its share count was unchanged over the year (the filed statements).

What it rests on

  • what it owes per dollar of assetsbottom 16% of its family
  • return on equitytop 2% of its family
  • gross profit against assetstop 35% of its family
  • the share count against the year beforetop 30% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Industry position

as filed
7.9/10

How strong is its position in its industry?

top 21% of 29 in its family; net margin 5%.

weight 33% of this tense · 79th percentile among 29 sector filers · read for its customers

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s standing among 29 graded names in its industry family: revenue of MXN 14 billion in fiscal 2024 is not ranked by size, since the family reports in another currency; a net margin of 5% ranks in the top 16%; revenue growth of 11.9% a year over the last 3 filed years ranks in the top 26% (its annual reports).

What it rests on

  • net margin5.0%top 16% of its family
  • three-year revenue growth11.9%top 26% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Leadership

SI estimate
4.7/10

What are the people in charge doing?

SI estimate 4.7/10, confidence 20 of 100 (family median).

weight 22% of this tense · 50th percentile among 19 sector filers · read for its shareholders

SI estimate Inferred, not read as filed

Why it is an estimate
It files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-18 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge, so the desk assumes the typical reading of its industry family, the median of 19 members with one.
What the record cannot read
It files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-18 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge.
How it was reasoned
family median, 19 readings behind it.
Confidence
20 of 100
What would change it
Its next annual report on file with the inputs replaces this estimate with the filed reading.

From the record

SI estimate, not a filed reading: Betterware de Mexico, S.A.P.I. de C.V.'s leadership is put at 4.7 of 10 with a confidence of 20 of 100, because it files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-18 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge, so the desk assumes the typical reading of its industry family, the median of 19 members with one. Its next annual report on file with the inputs replaces this estimate with the filed reading.

▶ Future

What are they set up to do next?

3.3/1030% of the headline grade · 3 of 3 filed

Room to expand

as filed
6.0/10

How much room does it have to grow?

top 40% of 29 in its family for room to expand.

weight 22% of this tense · 60th percentile among 29 sector filers · read for itself

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s room to grow, from the newest filed statements (fiscal 2024): cash of MXN 297 million against debt of MXN 4.8 billion leaves -43.3% of its assets as net cash, bottom 6% of its family; cash from operations less capital spending is 12.7% of revenue (top 5%); a gross margin of 67.9% (top 20%) (its annual report).

What it rests on

  • cash less debt against assets-43.3%bottom 6% of its family
  • cash from operations less capital spending against revenue12.7%top 5% of its family
  • gross margin67.9%top 20% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Growth drivers

as filed
3.0/10

What could actually drive growth from here?

bottom 30% of 29 in its family for growth drivers.

weight 45% of this tense · 30th percentile among 29 sector filers · read for its customers

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s growth drivers, from the filed years to fiscal 2024: revenue grew 11.9% a year over the last three filed years against 38.4% over all 9, slowing (bottom 12% of its family); the newest year grew 8.4% (top 36%); capital spending grew -40.5% a year (bottom 13%) (its annual reports). Betterware de Mexico, S.A.P.I. de C.V. tags no split of its revenue by line in the annual report on file, so growth by line cannot be read here; research and capital spending are on the trend.

What it rests on

  • three-year growth against the whole span-26.5 points a yearbottom 12% of its family
  • the newest year's revenue growth8.4%top 36% of its family
  • three-year growth of capital spending-40.5%bottom 13% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Expectations vs reality

as filed
1.9/10

Did its newest year beat what its own record pointed to?

bottom 19% of 25 in its family for expectations against reality.

weight 33% of this tense · 19th percentile among 25 sector filers · read for its shareholders

From the record

Betterware de Mexico, S.A.P.I. de C.V.'s newest year against its own record: revenue of MXN 14 billion in fiscal 2024 came in 4.7% below the MXN 15 billion its prior three years' pace pointed to (bottom 30% of its family); net income of MXN 712 million against a prior three-year average of MXN 1.2 billion (bottom 18%); a net margin of 5% against 11% before (bottom 10%) (its annual reports).

What it rests on

  • revenue against the prior three years' pace-4.7%bottom 30% of its family
  • net income against the prior three years' average-42%bottom 18% of its family
  • net margin against its prior average-5.9 pointsbottom 10% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

The grade is the company against its own industry, from its filings. It is not a view on the share price. How the grade is made

SI Assistanton BWMX · research, not advice