Company Analysis

Similarweb Ltd. (SMWB)

NYSE: SMWB · Services-Computer Programming, Data Processing, Etc. · filing with the SEC since 2021
Grade4.8
◀ Past 5.2● Present 4.4▶ Future 4.8
1 est.

The grade of Similarweb Ltd.

Nine metrics read from its own filings, by tense
Headline grade
4.8/10
◀ Past5.225% of the headline
● Present4.435% of the headline
▶ Future4.840% of the headline

All three tenses have at least two readings, so the archetype blend applies as printed.

Of the nine metrics, 8 read as filed from the record and 1 is an SI estimate, each with its reasoning, its confidence and what would change it on its card.

◀ Past

What did they actually do?

5.2/1025% of the headline grade · 3 of 3 filed

Surviving crises

as filed
7.0/10

Has it survived what it has been through?

No warning events in its filings since 2021.

weight 22% of this tense · 70th percentile among 79 sector filers · read for itself

From the record

Similarweb Ltd.'s filings since 2021 show no warning events in the scan: no bankruptcy or receivership notice, no debt default notice, no exchange listing notice, no restatement warning, no auditor change, no material cyber incident and no late-report notice (its current reports).

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Track record

as filed
6.0/10

What has it actually done, year after year?

+26% a year over 7 filed years; profitable in 0 of 7.

weight 45% of this tense · 60th percentile among 70 sector filers · read for its customers

From the record

Similarweb Ltd.'s 7 filed years say what it did: revenue went from $71 million in fiscal 2019 to $283 million in fiscal 2025, up 26% a year; it rose in 6 of 6 years; it never fell from a peak; net income was positive in 0 of 7 of those years (its annual reports).

What it rests on

  • revenue growth over the filed span26.0%top 31% of its family
  • the share of years revenue rosetop 21% of its family
  • the share of filed years with a profitbottom 14% of its family
  • the deepest fall from a revenue peak0.0%top 21% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Shareholder treatment

as filed
2.8/10

How has it treated the people who own it?

Share count grew 3.9% a year. 0% of cash flow returned. Insiders: 28 sales, 7 purchases.

weight 33% of this tense · 28th percentile among 41 sector filers · read for its shareholders

From the record

Over the 3 fiscal years to 2025-12-31, Similarweb Ltd.'s diluted share count grew about 3.9% a year, and dividends and buybacks returned about 0% of its operating cash flow over 3 years (its filed statements). Its officers and directors filed 28 sales (18 under scheduled 10b5-1 plans) and 7 purchases of their own stock on the open market in the year to 2026-09-30, buying about $1 million (their Form 4 filings).

What it rests on

  • the share count over the yearsbottom 43% of its family
  • cash returned against operating cash flowbottom 13% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

● Present

What are they doing right now?

4.4/1035% of the headline grade · 2 of 3 filed, 1 estimated

Financial health

as filed
4.0/10

Is it financially healthy right now?

ROE -141%: lost 141¢ per shareholder dollar. Leverage 91%: owes 91¢ per asset dollar.

weight 45% of this tense · 40th percentile among 74 sector filers · read for itself

From the record

Return on equity: in the fiscal year ended 2025-12-31, Similarweb Ltd. lost about 141 cents for every dollar of shareholders' money, and gross profitability: its products earned about 86 cents per dollar of everything the company owns. Leverage: it owed about 91 cents per dollar of assets, and net share issuance: its share count grew 4.9% over the year (the filed statements).

What it rests on

  • what it owes per dollar of assetsbottom 17% of its family
  • return on equitybottom 7% of its family
  • gross profit against assetstop 4% of its family
  • the share count against the year beforebottom 40% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Industry position

as filed
4.7/10

How strong is its position in its industry?

bottom 47% of 73 in its family; net margin -11.7%.

weight 33% of this tense · 47th percentile among 73 sector filers · read for its customers

From the record

Similarweb Ltd.'s standing among 73 graded names in its industry family: revenue of $283 million in fiscal 2025 ranks in the bottom 42% by size; a net margin of -11.7% ranks in the bottom 34%; revenue growth of 13.5% a year over the last 3 filed years ranks in the top 35% (its annual reports).

What it rests on

  • revenue against the family$283Mbottom 42% of its family
  • net margin-11.7%bottom 34% of its family
  • three-year revenue growth13.5%top 35% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Leadership

SI estimate
5.0/10

What are the people in charge doing?

SI estimate 5.0/10, confidence 20 of 100 (family median).

weight 22% of this tense · 50th percentile among 42 sector filers · read for its shareholders

SI estimate Inferred, not read as filed

Why it is an estimate
It files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-26 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge, so the desk assumes the typical reading of its industry family, the median of 42 members with one.
What the record cannot read
It files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-26 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge.
How it was reasoned
family median, 42 readings behind it.
Confidence
20 of 100
What would change it
Its next annual report on file with the inputs replaces this estimate with the filed reading.

From the record

SI estimate, not a filed reading: Similarweb Ltd.'s leadership is put at 5.0 of 10 with a confidence of 20 of 100, because it files no Form 8-K (a foreign issuer reports on Form 6-K), so officer and director changes cannot be read there; the record of its people begins on 2026-03-26 (a listing, a merger or a first filing under the rules) and its chief executive and most of the people in charge have filed since then, so the record shows a floor of 8 months and cannot see past it; a floor under five years is not read as years in charge, so the desk assumes the typical reading of its industry family, the median of 42 members with one. Its next annual report on file with the inputs replaces this estimate with the filed reading.

▶ Future

What are they set up to do next?

4.8/1040% of the headline grade · 3 of 3 filed

Room to expand

as filed
7.2/10

How much room does it have to grow?

top 28% of 71 in its family for room to expand.

weight 22% of this tense · 72nd percentile among 71 sector filers · read for itself

From the record

Similarweb Ltd.'s room to grow, from the newest filed statements (fiscal 2025): cash of $72 million against no long-term debt tagged leaves 27.7% of its assets as net cash, top 16% of its family; cash from operations less capital spending is 4.7% of revenue (top 49%); a gross margin of 79.5% (top 21%); research spending of 25.7% of revenue (top 25%) (its annual report).

What it rests on

  • cash less debt against assets27.7%top 16% of its family
  • cash from operations less capital spending against revenue4.7%top 49% of its family
  • gross margin79.5%top 21% of its family
  • research spending against revenue25.7%top 25% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Growth drivers

as filed
3.8/10

What could actually drive growth from here?

bottom 38% of 70 in its family for growth drivers.

weight 45% of this tense · 38th percentile among 70 sector filers · read for its customers

From the record

Similarweb Ltd.'s growth drivers, from the filed years to fiscal 2025: revenue grew 13.5% a year over the last three filed years against 26% over all 7, slowing (bottom 34% of its family); the newest year grew 13.1% (top 41%); research spending grew 6.6% a year (top 46%); capital spending grew -62.5% a year (bottom 4%) (its annual reports). Similarweb Ltd. tags no split of its revenue by line in the annual report on file, so growth by line cannot be read here; research and capital spending are on the trend.

What it rests on

  • three-year growth against the whole span-12.5 points a yearbottom 34% of its family
  • the newest year's revenue growth13.1%top 41% of its family
  • three-year growth of research spending6.6%top 46% of its family
  • three-year growth of capital spending-62.5%bottom 4% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

Expectations vs reality

as filed
4.6/10

Did its newest year beat what its own record pointed to?

bottom 46% of 65 in its family for expectations against reality.

weight 33% of this tense · 46th percentile among 65 sector filers · read for its shareholders

From the record

Similarweb Ltd.'s newest year against its own record: revenue of $283 million in fiscal 2025 came in 0.6% below the $284 million its prior three years' pace pointed to (top 48% of its family); net income of $33 million against a prior three-year average of $41 million (bottom 33%); a net margin of -11.7% against -20.5% before (top 45%) (its annual reports).

What it rests on

  • revenue against the prior three years' pace-0.6%top 48% of its family
  • net income against the prior three years' average+21%bottom 33% of its family
  • net margin against its prior average+8.8 pointstop 45% of its family

A production reading, recomputed from the filings on every data build, read from EDGAR Nov 13, 2026.

The grade is the company against its own industry, from its filings. It is not a view on the share price. How the grade is made

SI Assistanton SMWB · research, not advice