Company Analysis

Bread Financial Holdings, Inc. (BFH)

NYSE: BFH · Personal Credit Institutions · Columbus, OH · filing with the SEC since 2000
Grade4.2
◀ Past 3.2● Present 5.4▶ Future 4.0

Patents

US patents through Dec 31, 2025 · PatentsView, from the USPTO’s Open Data Portal · read Oct 27, 2026

18 patents granted to the 3 names below, as the owner printed on each patent when it was granted. A later sale, a lapse or an expiry is not read, so this is what was granted to Bread Financial Holdings, Inc.’s names, not what it holds today.

Patents granted
18
18 utility, 1976 to Dec 31, 2025
Granted in 2025
3
Against 5 in 2024 and 8 in 2023
Applications published
14
since 2001, to Dec 31, 2025
Names they are printed under
3
a subsidiary, a former name
By yearGrantedApplications published
'08'09'10'12'14'15'22'23'24'25
Each pair is one calendar year. Applications are published about eighteen months after filing, so the newest years read low.
What they are aboutgrants since 2021
IT methods for management13
Computer technology2
Digital communication2
The main technology area of each patent, in the World Intellectual Property Organization’s 35 fields.
Under which name3 counted
BREAD FINANCIAL PAYMENTS, INC. a subsidiary
US, as the owner printed on each patent
17 granted
3 published
Alliance Data Systems Corporation a former name
US, as the owner printed on each patent
1 granted
9 published
Alliance Data Systems Corporation a former name
named as the applicant on its applications, in US
0 granted
2 published
Newest grantseach row opens the USPTO’s own copy
GrantedPatentTitleFieldOwner as printed
Nov 4, 202512,462,259Private label account number protectionIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
May 6, 202512,292,955Digital pass with user verificationComputer technologyBREAD FINANCIAL PAYMENTS, INC.
Feb 25, 202512,236,479Determining attribution for an electronic credit applicationDigital communicationBREAD FINANCIAL PAYMENTS, INC.
Nov 5, 202412,136,081Replacing a customer card payment with a one-time loan at a point of saleIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Jul 30, 202412,051,085Mobile credit acquisitionDigital communicationBREAD FINANCIAL PAYMENTS, INC.
Apr 30, 202411,972,434Distributed credit account informationIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Mar 26, 202411,941,609Adding a credit account to a mobile wallet to make a transaction when the physical card associated with the credit account is unavailableIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Mar 12, 202411,928,676Short-term authorized passIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Dec 26, 202311,853,966Internet-based management of displayed printed mediaIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Dec 19, 202311,847,668Automatically aggregating, evaluating, and providing a contextually relevant offerIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Newest applications publishedan application is a clue, never a plan
PublishedApplicationTitleFieldOwner as printed
Dec 5, 20242024/0403876SUB-MERCHANT IDENTIFICATION NUMBER (SMID) INGESTIONIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Aug 29, 20242024/0289708MONITORING AND ALERTING SYSTEM AND METHODIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Jun 29, 20232023/0206324APPLYING FOR A CREDIT CARD ACCOUNT ON A MOBILE DEVICE AND PRE-POPULATING A CREDIT CARD NUMBER FIELDIT methods for managementBREAD FINANCIAL PAYMENTS, INC.
Jul 16, 20152015/0199604DISPLAYING AN ANIMATED DIGITAL WATERMARKComputer technologyAlliance Data Systems Corporation · patent 9,489,614 granted from it
Apr 23, 20152015/0108227DISPLAYING AN ANIMATED DIGITAL WATERMARKComputer technologyAlliance Data Systems Corporation · patent 9,147,152 granted from it
Apr 2, 20152015/0095187DISPLAYING ITEMS ON A 3-D SHAPEIT methods for managementAlliance Data Systems Corporation · patent 9,704,192 granted from it
Apr 2, 20152015/0095184RECOMMENDING A PERSONALIZED ENSEMBLEIT methods for managementAlliance Data Systems Corporation · patent 9,710,841 granted from it
Nov 6, 20142014/0330670ENHANCING REVENUE OF A RETAILER BY MAKING A RECOMMENDATION TO A CUSTOMERIT methods for managementAlliance Data Systems Corporation
Sep 18, 20142014/0279197ENHANCING REVENUE OF A RETAILER BY MAKING A RECOMMENDATION TO A CUSTOMERIT methods for managementAlliance Data Systems Corporation
Feb 2, 20122012/0029996Loyalty-Based Credit Prescreening SystemIT methods for managementAlliance Data Systems Corporation
What it applied for, 2024 to 2025: IT methods for management 2.

A patent is counted where the owner printed on it when it was granted carries the company’s own name, a former name, the name of a subsidiary its annual report lists, or its own name with a patent-holding phrase (Technology Licensing, Intellectual Property and the like), once the legal form, case and punctuation are set aside, and prints a country that name counts in. PatentsView’s data are published under the Creative Commons Attribution 4.0 licence. Source: PatentsView's granted patents and pre-grant publications, disambiguated, from the USPTO's Open Data Portal, through Dec 31, 2025, read Oct 27, 2026.

SI Assistanton BFH · research, not advice