Servicenow, Inc. (NOW)
NYSE: NOW · Services-Prepackaged Software · Santa Clara, CA · filing with the SEC since 2006
Grade6.5
◀ Past 6.8● Present 7.0▶ Future 5.9
Who owns Servicenow, Inc.
As filed with the SECHolders of 5% or more
2
Blackrock, Inc. holds 8.9% of Common Stock, as its SCHEDULE 13G/A filed Feb 5, 2025 says.
Directors and officers
18
report now, of 41 people on the record since 2012. Their holdings as a group are not read here.
Institutions as a whole
n/a
The record does not read the share held by managers that file Form 13F, so none is printed and no split of the rest is estimated. What it holds is the 2 named at left.
Holders of 5% or moreshare of the class, as filed
Blackrock, Inc.
SCHEDULE 13G/A · filed Feb 5, 2025 · Common Stock
Vanguard Capital Management
SCHEDULE 13G · filed Apr 30, 2026 · Common Stock
The Vanguard Group
SCHEDULE 13G/A · filed Mar 27, 2026 · Common Stock · reported falling below 5%
What NOW reports owning in othersstakes of 5% or more, and other ties
Other ties the annual report names
Logik.io Inc
A company bought · acquisition · May 2025 · owns, named in the 10-K filed Jan 29, 2026
G2K Group, GmbH
A company bought · acquisition · Jul 2023 · owns, named in the 10-K filed Jan 29, 2026
Moveworks, Inc
A company bought · acquisition · owns, named in the 10-K filed Jan 29, 2026
57 subsidiaries in 33 countries, from the list filed with the 10-K filed Jan 29, 2026.
Insider tradesForm 4
28sales
2purchases
21sales on a scheduled plan
10people selling
$9.0Msold, in dollars
$3.0Mbought, in dollars
Open-market trades on Form 4 from Nov 10, 2025 to Nov 10, 2026. A scheduled plan is a selling program set in advance under SEC rule 10b5-1. The trades are listed as filed and do not feed the grade.
By calendar yearSoldBought
2026 runs to Nov 10, 2026. Dollars as filed, summed by the transaction date.
People who traded in the window11 of 41 on the roster
| Person | Role as filed | Sales | Sold | On a plan | Buys | Bought |
|---|---|---|---|---|---|---|
| Canney Jacqueline P | Chief People & AI Enblmt. Off. | 7 | $2.5M | 6 | 0 | $0 |
| Fipps Paul | President, Global Customer Ops | 6 | $2.1M | 4 | 0 | $0 |
| Sands Anita M | director | 1 | $1.5M | 0 | 0 | $0 |
| Chamberlain Paul Edward | director | 5 | $1.1M | 4 | 0 | $0 |
| Mastantuono Gina | President and CFO | 2 | $700,000 | 2 | 0 | $0 |
| Tzitzon Nicholas | Vice Chairman | 1 | $400,000 | 1 | 0 | $0 |
| Mcbride Kevin Thomas | Former Principal Acctg Officer | 2 | $400,000 | 2 | 0 | $0 |
| Elmer Russell S | General Counsel | 4 | $400,000 | 4 | 0 | $0 |
| Briggs Teresa | director | 1 | $200,000 | 0 | 0 | $0 |
| Jackson Lawrence | director | 1 | $200,000 | 0 | 0 | $0 |
| Mcdermott William R | Chairman & CEO | 0 | $0 | 0 | 2 | $3.0M |